Data Driven Merchandising

Improving apparel & footwear shopping through data.

Learn about our products.

Bloomingdale's Boden Saks Fifth Avenue Chico's Hautelook Nordstrom rack Gilt

Data Driven Merchandising (DDM) Platform

One platform. One integration. Countless opportunities.

Fit Predictor

Finds a shopper’s best fitting size in seconds, increasing loyalty and conversion.

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Style Finder

Apparel shopping by visual features – a more fun and engaging shopping experience than today’s text & tag based search and browsing.

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Outfit Maker

Automated outfit recommendations based on stylistic matches.

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User Experience

Secret Sauce crafts tools to solve customer challenges in apparel and footwear markets. Once the customer’s challenge is clearly defined, Secret Sauce develops tools powered by data driven technologies. Each of these technologies are specifically developed for specific experiences by Secret Sauce.

The collection of these technologies make up the Data Driven Merchandising (DDM) Platform. The DDM Platform empowers retailers to leverage the value of shopper and product data they already have. Retailers increase shopper engagement, drive incremental revenue, decrease costs and enable transformative user experiences through DDM.

Rigorous A/B Testing

We make all of our decisions based on empirical evidence. This starts with identifying customer challenges and using qualitative and quantitative analysis to define the problem.

Where it matters most, is when we launch our tools with our customers. We test to prove and quantify the value of the tool to the retailer partner.

Tests are performed via A/B testing where the control group is not shown the tool and the test group is shown the tool. The two group’s performance is then compared using KPIs such as Purchase Conversion, Average Order Value (AOV) and Revenue per Visitor (RPV).

Users who engage with our tools are never compared to users who do not engage with the tool. Such comparisons are heavily biased because the user segments who engage are demographically different from user segments who do not engage. Such a bias can mean as much as 100% or 200% higher conversions, most of which is not due to the tool but due to the fact that the engaged customers belong to a more valuable customer segment than those customers who do not engage. It is easy to misread such data as the success of the tool and make decisions that could potentially be adverse to the retailer.

For us, and our retail partners, objectivity and the integrity of our tests are paramount.

ROI Guarantee

Our tools come with a rock solid ROI guarantee. For more information on the ROI guarantee, please contact us.

One Simple Integration

All products built on the Data Driven Merchandising (DDM) Platform share the same integration. You integrate once, and you can unlock one or more of the products offered by the platform. Want to test Outfit Maker on your site? We can simply unlock a test for you.

Some of our customers

Barneys New York Saks Fift Avenue Saks Fifth Avenue OFF 5th Lands' End White House | Black Market Hautelook Soma Baur Halsbrook Chico's Revolve Adore Me bloomingdale's Nordtstrom Rack Boden Gilt DXL - Destination XL ideel Pinks and Greens thredUP

About Us

Secret Sauce Partners is a market leader in providing data driven merchandising solutions to apparel and footwear retailers globally. Secret Sauce’s Data Driven Merchandising (DDM) Platform empowers retailers to leverage the value of shopper and product data they already have increasing shopper engagement, decreasing costs and enabling transformative user experiences.