Our Strategic Differentiators: Why Secret Sauce Is the Better Fit (Literally)
Let’s be honest—there are a lot of sizing solutions out there. But not all of them are created equal. When brands and retailers look for a partner to help reduce returns, improve conversion, and build long-term customer trust, choosing the right fit technology is... well, a big deal.
At Secret Sauce Partners, we’ve built not just one solution, but an entire suite of fit technologies designed to address every part of the sizing challenge—from the first product view to the final checkout click. Here's what makes us different—and why we’re confident that we offer the most complete, scalable, and effective sizing solution on the market.
- Breadth: One Partner, Multiple Solutions
Most vendors focus on one angle of the sizing problem—usually size recommendation. We go further.
With a full portfolio that includes Fit Predictor, Shop My Size, Shop My Fit, and VTON, we cover sizing and fit throughout the entire customer journey. Our solutions don’t just answer “what size should I buy?”—they also help customers discover what will actually fit and flatter them.
- Scale: We Work at a Level Others Simply Can’t
Our AI operates on a scale unmatched by any other provider:
- 100,000+ brands
- 300+ million customer preferences
Compare that to the next-best database in the market—29,000 brands—and you’ll get a sense of the difference. Our reach enables us to make better predictions for more shoppers, more often and allow us to create and offer solutions that are only viable with a massive database.
- Efficacy: Proven Results That Actually Matter
Our solutions don’t just sound good—they work. Fit Predictor alone delivers size recommendations for 30%+ of all orders across our partners. For context, industry averages hover around 5–8%.
And more coverage = fewer returns, better customer satisfaction, and higher revenue.
- Better Cold Start: Fewer Clicks, Faster Decisions
We’ve obsessively optimized the customer journey, conducting over 500 usability tests worldwide to ensure a smooth experience. We reduced the path to a recommendation to just 3 clicks—while others require 9 or more.
That means customers get to their size faster, with less friction—and more confidence.
- Frictionless UX: Help for Everyone, Not Just the Few
Our solution works for 100% of shoppers, regardless of whether they’ve purchased before. There's no need for questionnaires, size quizzes, or pop-ups.
Fit recommendations appear naturally in the flow of shopping—no extra effort required from the customer.
- Lower Data Requirements: Less In, More Out
Unlike other systems that rely on detailed measurement charts or complex integrations, our solution is designed to run on lightweight product feed data—the same kind retailers already use for ads.
This makes implementation faster and more scalable, especially across large, multi-brand environments.
- Better Privacy: No Cross-Retailer Data Sharing
Many competitors rely on data sharing across their retail network to make their solutions work. We don’t.
We never share customer preference data across brands or retailers—because we know that both our retail partners and shoppers care deeply about privacy and compliance. And we do too.
In a market full of point solutions, SSP is the only sizing partner with the depth, data, and scale to solve fit from end to end.
The sizing challenge isn’t going away. If anything, it’s becoming more critical to get right—with rising return rates, higher acquisition costs, and increasingly demanding consumers.
At SSP, we believe fit is more than just a checkbox—it’s a competitive advantage. That’s why we’ve built solutions that go deeper, scale further, and deliver better results across the board.
And we’re just getting started. Contact us to get started now.
About Secret Sauce Partners
Secret Sauce Partners is a pioneer in AI-powered fit and sizing solutions, trusted by leading marketplaces and retailers worldwide. As a pioneer in the Artificial Intelligence field focusing on fit & sizing, we developed the world’s first Fit AI solution 15 years ago, and continued to optimize it over the past 15 years covering every possible category and price point globally. Our AI has been trained by over 4.1 billion purchases and returns across 140,000+ brands. In Fit AI, the size of training data is critical to achieving success and we have the expertise to show it. Let us help you eliminate sizing friction, reduce returns, and build customer experiences that convert.